Adding fresh content to your existing ebook
Written on 3:00 AM by Faraz Uzzaman Khan
Ok, so you’re at that stage where you’ve gotten just enough
content to publish your first e-book, finally the grunt work is
out of the way.
Sit back and pat yourself on the shoulder for a job well done.
Next task on the list?
How to add fresh content to your already existing e-book, I
personally find it much easier to add to an already existing
e-book then to create an e-book!
But one does not shine without the other.
Can you think of any “sub-niche” market your target audience
would like more information about, something that would
definitely grab their attention and add:
• Punch to your e-book.
• Increased interest for your e-book
but even more importantly…
• Increased sales of your ebook
• Add a “higher perception value” to your already existing ebook
How do you go about finding that all elusive nugget?
Always turn to your target market for the best ideas on which
“sub-niche market’s” to explore next, not what you think they
might be interested in but what they are buying and recommending
to others.
Case-In-Point:
A few months ago I created an e-book related to a certain breed
of dog. I made it through the grunt work and now simply add to
the e-book one step at a time, one product review or interview at
a time.
I ended up picking (by reading what the most used products or
most wanted products by this particular target market were) a
pedigree software program for a back end sales product. This
pedigree software program helps owners of animals keep all the
details they could ever want to track in a database about their
pets.
What owner wouldn’t want to know about a software program that
could help make tracking certain details of their pets easy and
convenient?
So I simply contacted the owner of this particular software
program, told him that I was interested in including information
about his product in the e-book I had created. He knew it was a
win/win situation and gladly agreed to answer a couple of
questions regarding how his software worked and what benefit it
could bring to the reader.
The end result, more content for the e-book with only a few
minutes of work involved on my part plus the possibilities of
making commission from the back end sales of the pedigree
software which sells for $95.00 U.S., which I get a nice chunk of
every time someone clicks on my link and makes a purchase.
So you see, it’s not that hard to add fresh content to your
e-book.
With the right angle, you can make your e-book unique from your
competitors, more informative to the reader, putting more money
in your pocket.
Summary:
Expanding an already existing e-book is simply a matter of
reading what products your target market purchases, analyzing
their wants and needs, focusing on one “sub-niche market” at a
time.
